OTBW Results
1. GOLF SHOP: The charts
above say it all! In the last 4 years, with somewhat
constant sales, margins increased by $121,990 with $40,075 less
inventory investment.
How can
an inventory plan make such a large difference in gross margins? OTBW
optimizes inventory in every classification and updates o-t-b
calculations dynamically with every entry. You never have too much or
too little in any classification. This reduces markdowns to minimum levels, which improves sales, profits, return on investment and
every other measure of good retail management.
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2. BOUTIQUE: ACTUAL YTD PERFORMANCE RESULTS BY A FASHION BOUTIQUE:
This very small Shop Owner plans her Turns at (5), COS at (45%) and aggressively
marks down anything that has not sold in 60 days.
With a 428% GMROI she does not retain merchandise that is not
moving. Fresh, fast moving merchandise improves sales! She makes an
appointment with us every three months to review and improve her plan.
Achieving excellent shop results doesn't
just happen. It is a
decision.
(Golf
Shops are similar but can
conservatively plan (4) Turns with customized COGS)